Hardware

Catalog of Apple products developed under John Ternus’s hardware leadership, from the Apple Cinema Display (2001) — his first project at the company — to the Apple Vision Pro (2024) and the next generations that will ship under his CEO mandate.

This page is a partial list. It’s partial by design: Apple’s hardware division under Ternus shipped hundreds of product SKUs between 2013 and 2026, and the goal here is to cover the milestones — products that define categories, redefine formal vocabulary, or establish new price tiers.

The three canonical products

The trinity that defines Ternus’s era as SVP of Hardware Engineering:

• Apple Vision Pro (2024) — Apple’s first new product category since Apple Watch (2015). Personally introduced by Ternus at WWDC 2023.
• M-series (Apple Silicon) (2020 → present) — five M-series generations in five years. Largest technical reorganization since PowerPC → Intel.
• iPad Pro 2018 (2018) — Ternus’s first stage appearance. Defined the formal vocabulary of the entire Apple line ever since.

Products in the Ternus portfolio

• iPhone (the Ternus era) (2020 → present) — Ternus took iPhone hardware in 2020. iPhone 12 redesign, Dynamic Island, USB-C, titanium.
• Apple Watch (the Ternus era) (2022 → present) — Watch reported to him from December 2022. Ultra, S9 Neural Engine, Series 10.
• AirPods (2016 → present) — the category that was born inside Ternus’s portfolio in 2016. Today, more annual revenue than the entire Roku company.
• Mac Pro 2019 — the cheese-grater redesign that made peace with the Mac pro community. Introduced by Ternus at WWDC 2019.

Why these products matter

The division under Ternus executed Apple hardware in a period of extreme synchronization: every M-series chip had to ship on TSMC’s calendar, every display had to ship on partner cadence (LG, Samsung, BOE), every product had to coincide with Apple’s fiscal calendar. In five years as SVP, zero significant public delays. That’s the structural argument behind the choice of Ternus as CEO.

See also:

• Timeline — every career milestone with build numbers.
• Biography — the man who ran all of this.
• Why Ternus, not Federighi? — Apple Silicon as the argument.
• What does it mean to have a hardware CEO? — the structural impact.